Year-End Coach Call Special

What are your key challenges? How can you make next year your best year? Where you are, and where you want to go in your design business and career are among the topics we can discuss in a year-end telephone Coach Call. How to land bigger projects from better clients, create a 2011 marketing plan,

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Book Picks: Great Reads, Great Results

Some of the best books on how to succeed in your interior design business aren't about interior design. And they aren't about business. The most valuable books for design professionals in these uncertain times emphasize peak performance and prosperity. And positive thinking. And managing time an

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Save 50% on Audio Success Series downloads by Nov. 8

Looking to finish 2010 with a flourish? Looking to prepare yourself for a career year in 2011? Then you should look to take advantage of a 50% savings on the Digital Audio Success Series, the best selling downloadable audio collection for interior design professionals and design industry partners.

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“Budget-talk” Gets a Boost

Budget should be on the agenda when design professionals meet with prospects. That's the view of most of those who weighed in on my remark in a recent blogpost that budget questions limit your prospects' thinking -- and your income. Most of those who commented agreed with Phil Norman's opposing vi

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Give a Toot to Your Flute

Give a Toot to Your Flute

Monday marked the anniversary of International Toot Your Flute Day. That's a day I created a while back to "sell yourself on the idea of selling yourself  -- and tell others how good you are." The day was included in Chase's Calendar of Annual Events up until recently, when I chose to discontinue

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Value-Added: The “V” Word is an Interior Design Business Booster

The declining values that pose a problem for high-end homeowners nationwide present an opportunity for you. Those homeowners are spooked by the free-fall in values. That means they're motivated to restore those values NOW. That's where you come in. Suggest steps they can take to update and upgrade

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Instant-Income Coach Call: a “Fix” for Fall

You're one step away from generating instant income. One quick-fix marketing strategy can help you substantially improve your cash flow -- and your interior design business -- in days. Give me one hour of your time on the phone, and I’ll give you the simple money-making technique that’s worked

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“Commotion Promotion” Works for This Firm

It pays to be polite. That’s a lesson a Colorado remodeling firm learned once it started mailing  “Pardon the Interruption” letters to those living near a job site. “Please give us a call…if you feel that we’re starting too early…or creating an unacceptable mess,” Melton Constru

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Halt Habits that Hinder You

Halt Habits that Hinder You

There’s no better time than now to abandon habits that hinder more than help you. Want to be more profitable? Then STOP… + selling only “stuff.” Clients can get nice cabinets elsewhere, but they can’t get you elsewhere. Promote your service and yourself. The most important sale you

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Follow with Finesse, and Prospects will Purchase

Every time you contact prospects, they're tuned into radio station WII-FM. As in, "What's in it for Me?" Follow-up emails to those prospects must immediately spell out the benefits they'll get from hiring you. You're wasting their time -- and yours -- when you open your email by saying what a "pl

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