New FREE Report: 13 Interior Design Success Strategies for 2013

New FREE Report: 13 Interior Design Success Strategies for 2013

13 could be – and should be --should be your lucky number in 2013. And it will be if you download my new FREE  report entitled: "13 for '13: Thirteen Super Success Strategies for Interior Design Professionals." Follow 13 simple steps, and 2013 will be your most profitable year ever as an i

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Service -- Good or Bad -- Sets You Apart

Service — Good or Bad — Sets You Apart

"If I Google 'Interior Designers in Detroit," I asked my audience the other day, "how many listings would I find?" "25," someone said. "100," someone else guessed. "A few hundred," a third person replied. Correct answer: over 5 million. How to differentiate your design firm in these c

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Want Better Clients? Follow These 5 Steps

Want Better Clients? Follow These 5 Steps

Follow the formula. That's my advice to interior design professionals looking to land more affluent clients this year. You can break that  formula down to these five steps: 1/ Learn the Part.  Become the foremost expert on high end prospects in your area. Find out who and where they are, what

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Interior Design Business Reminder: No Good Money in Bad Clients

Are you’re working with clients who can’t afford you? In challenging economic times, too many interior design professionals say “yes” when they should say “no.” They accept small jobs with high maintenance customers more interested in bargain basement prices than fine design. If you

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“Multiple” is Meaningful, with Commercial Design Contacts

    When you work with large commercial clients,  focus on the quantity as well as quality of your contacts. Le's say, for years you work with a big client-- a firm responsible, say, for hospitals, or banks or shopping malls. The design projects and the orders and the money keep pou

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NEW! How To Avoid Interior Design Fee Fiascos…And Attract Your Ideal Client – Complimentary Webinar Thursday, February 16th

Clients are shopping online, cutting their budgets and negotiating their bills. It's happening to your colleagues, and I'll bet it is happening to you. If you're ready to build a more profitable and enjoyable business, please join Gail Doby, ASID for a live webinar ($97 Value) that has helped thous

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When Corporate Co-Workers Become Customers…

How do you describe the transition from the corporate world to the interior design world? It's a challenge facing a good many professionals who, by choice or necessity, have traded in their corporate credentials to pursue a design career. One Canadian designer has an interesting perspective on her

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Tell ‘Em What’s New for the New Year

  Think of  early-January as "Show and Tell" Time. It's a time to connect with those you seek to influence, show them what you got, and tell them what to do:  check out this website, download that service list, call for a consultation, etc. It's a time to check in and check out. Check in

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Supersize Your Success! Learn How in Louisville Sept. 8

It doesn’t take rocket science to attract bigger projects from better clients, and get higher profits in this challenging economy. It takes seven simple strategies. That’s the message I'll share during one of my presentations in Louisville, KY. on  Sept. 8 at Inspire 2011, the national conf

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Post-Meltdown Marching Orders: Create “Now!” as Well as “Wow!”

Thursday's stock market meltdown  should serve as a wakeup call for interior design professionals. It's should remind you that your biggest challenge in this challenging economy isn't just to get customers to buy. It's to get them to buy now. You simply can't afford to let prospects stand by, to

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