Interior Design Marketing Tip: Teaching Has Class
Teaching a class is an easy and economical way to get visibility, credibility and clients in challenging times such as these. eulexin
Teach ‘em what you know – and watch your business grow. Here are some tips on how to add class to your class and book a bunch of business while you’re at it:
Team Up Blindness movie full – Ask a retailer, vendor, supplier or other “partner” to promote and host your program. Point out that it’s a great way for them to reach out to their prospects.
Touch ‘em with your Topic – Focus on a subject you know about – and your prospects care about. Reducing energy bills, motorization, privacy, child safety issues, preparing your home for resale – the possibilities are endless.
Touch ‘em with your Title – Choose a program name that catches their fancy – and attention. Examples: “Million Dollar Remodeling on a Shoestring Budget:” ” What’s Hot & Not in Wall Coverings;” “Turn Your House into a Home for the Holidays.”
Make Yourself Memorable – Add pizzazz to your presentation by including humor and anecdotes. Provide top notch visual aids and handouts.
Make Yourself “Reachable”
– Supply your business cards, brochures and other marketing materials, so attendees can recontact with questions – and business.
Abbott and Costello Meet the Invisible Man
Sell Yourself
- Promote yourself as well as your design products and services. Remember: Most do-it-yourselfers don’t. They want and need your help.
Fred Berns trains interior design professionals on sales, marketing and other business topics.