The Dirty Dozen: 12 Reasons You Earn Too Little
There’s no single reason why many design professionals and industry partners earn less than they’d like.
There are 12.
“The 12 Reasons You Earn Less Than You Could…and Should” was the title of this week’s teleseminar.
In case you missed the program, an audio tape will be available in coming weeks.
Meanwhile, in a nuthshell…
If your income and profits are falling short, it may be that you…
1/ Think too small
2/ Use “the economy” as an excuse
3/ Undersell yourself and your team
4/ Don’t inform others about all your services
5/ Don’t align with allied professionals and others
6/ Have a poor website
7/ Underestimate what clients can afford
8/ Focus too much on “budget”
9/ Give away too much time
10/ Charge too little
11/ Fear price objections
12/ Give up too soon.