Connect with Higher Caliber Clients
Can your clients afford to pay what you need to earn to achieve your financial goals?
Or, are you looking for love in all the wrong places?
Maybe it’s time to find and work with better customers. You know, the ones who value your services and are willing to pay any price for them.
Try these ten steps for connecting with higher end clients:
+ Identify and become the No. 1 expert on your target market of high caliber prospects
+ Commit 100% of your time and energy to connecting with these prospects, and converting them to clients
+ Position yourself as a design pro who already serves this high end market
+ Revise your website and marketing materials, so they help you “look the part” of a design firm which serves the high end market
+ Charge “high caliber” fees
+ Communicate with confidence and present your prices with polish
+ Write articles in publications high end prospects read
+ Present seminars, workshops, courses, and other programs to groups which high end prospects belong to
+ Align with allied professionals already serving the high end market
+ Offer extraordinary customer service
+ Stay in touch with high end clients, always striving to turn single sales into long term relationships

